President Ed Gwozdz welcomed all to the August 23, 2016, meeting of the Rotary Club of Golden at 7:15 am with the Pledge of Allegiance, an invocation by Dion Bleyle, and the 4-Way Test.
 
 
VISITORS & GUESTS:  Pat Madison
Pat welcomed the following guests and prospective new members:
  1. Holly Makatura (2nd meeting)
  2. Paul Haseman (has a membership application pending)
  3. Karl Sauer (has a membership application pending)
  4. Michelle Barnes (has a membership application pending)
QUESTION OF THE DAY:  Jason Slowinski (standing in for Rick Hebert) 
What seven-letter word has thousands of letters?  A mailbox!
 
 
HAPPY BUCKS:  NEWS FROM AROUND THE CLUB
  1. Dan Green:  This has not been an idle year.  A year ago he and Vera took a cruise from Budapest to Amsterdam.  Because of low water flow, the cruise ended early.  With the extra credits in hand, he and Vera are able to go from Amsterdam to Basel, along the Moselle, with enough time to enjoy a little “local” wine.  What’s next?  Panama Canal and then for his 80th birthday, they’ll tour around South America.
  2. Hassan Najjar:  Hassan was happy that Golden Rotary took a second place in Corn Hole last week.  (Jamie’s son, James, was a “stand in” and helped the team win!  Thanks, James!)  Also, are there any artists in the club? The Foothills Art Center is taking entries for the Member Show in the Main Gallery.  Consider applying!
SOCKO:   Betsy Thorpe’s ticket was pulled, but she did not pull the “winning marble.”  Her consolation prize?  Bacon Duct Tape!
 
CLASSIFICATION TALK: Eileen Schurmann
Eileen was born on July 4, in Chicago, after the completion of a double-header!  She was born into a Polish/German/Swedish family.  At age 12, her father had a coronary event, and at age 15, she and her family moved to Dallas, Texas, where she finished attending three different high schools.  At age 18, she was married to her sister’s high school boyfriend.  So, she graduated from high school and got married in the same year.  They moved to San Diego where she and her husband lived while he completed his military service, having three girls to build their family.
 
After he completed his service, they moved to Denver where he became a research assistant.  Meanwhile, Eileen began work with Western Federal Savings where she calculates she netted $100/month after childcare!   Along the way, her husband “researched” a little bit too much and ended up divorcing Eileen and marrying a colleague.  So, with her new life, Eileen employed the tools at hand as she explore her “social” life.  What tools?  Ran a credit check on any “potential” date.  Well, one day the son of a customer began banking at her branch, so a more social relationship evolved. After a few years, they were married, and together they had two sons.  So, yes, Eileen is a “MomX5” plus 7 grandkids!
 
Her banking experience began with Western Federal, which morphed over time into Colorado National Bank.  Then Vectra Bank grabbed her, and she was then enticed to Guaranty Bank where she has moved through the ranks and manages several branches.  She’s been a Golden Rotarian for about 14 years, which is the same amount of time that she has been on the Lakewood Legacy Foundation board.  A few years ago she joined the board of the South Street Foundation, which deals with drug addiction, an affliction that both her sons battle.  Her main passion is to move the discussion of drug addiction into a conversation about it being a disease instead of a law enforcement issue. 
 
CLUB ANNOUNCEMENTS:
  1. Linda Diederichsen:  It’s almost “Peach-wind-down” time, so keep selling! We sold peaches at the Fine Arts Festival on Sunday with only 2 unclaimed boxes.  Who wants one?  Sign-up sheet is going around for the upcoming Peach Pick-up Day.
  2. Allen Gregory:  Golden Rotary is going to, once again, be involved with the great “Golden Day of Service” on Saturday, September 10 as a sponsor.  Luckily, we have been assigned one project to handle, and we need volunteers to help with that project.  Specifically, we need a team to help repair a home of a Golden resident including some repair, helping move furniture, cleaning up the yard, etc.  It’s a great opportunity to do what we do best, which is help our community.  Please see Allen to sign up!
  3. Jerry Lovejoy:  Looking ahead to our September 13 meeting, we are schedule for an on-site meeting at Young Ameritowne in Belmar.  It’s a nonprofit that teaches fifth graders about the world of personal finance, economics, and the free-enterprise system.  They provide an experience for 26,000 students each year.  So, on September 13, we’ll meet here for breakfast at 6:45 am and then carpool to Young Ameritowne in Belmar for an 8 am program.  It’s going to be a lot of fun!
  4. Jamie Sheridan:  Wednesday evening at 5:30 pm, put it on your calendar:  Show up in Lions Park to help play and support the Golden Rotary CORN HOLE team!  Help us place at least second two weeks in a row!!
  5. Pat Madison:  Just a reminder that our August 30 meeting will be here at The Club at Rolling Hills.  The following week (after Labor Day) we will be dark.  The next meeting will be September 13, and we will have breakfast here and then go to Young Ameritowne for a wonderful program.
  6. President Ed:  Golden Rotary Board of Directors meeting this Thursday, August 25, 2016, 7:30 am at Guaranty Bank, Golden.

 

PROGRAM:  

Scott introduced Mr. Bryan Peck, a business coach whose program is about “persuasiveness” called "The Fired Up Business".   Bryan graduated from Michigan State University in exercise physiology, yet along the way, he discovered that he couldn’t “sell” but realized that he could “persuade”!

His first job was as a personal trainer in a gym.  While most of his days were spent cleaning equipment, the gym, and other custodial activities, he constantly wrestled with just how to ask people to be his client for personal training.  At the end of his first year, he only managed to secure two clients. So he decided to move his career into a different direction:  sales.  He worked for a company selling training equipment and along the realized that the equipment was not qualify.  So his lesson here was that an individuals needs to persuade him/herself first before he/she can sell anything to anyone.  While he realized he did not like that equipment, he looked for another company whose equipment was something he could personally get behind!  He went to work for a well known company with over 10 years experience, seven employees, and a well-known customer base.  The equipment was extremely high quality, so Bryan felt right at home “selling” this equipment.  Bryan stayed for 15 years, working his way up through business until he managed the entire sales force.   

Bryan left this company to start his own company about “business coaching,” taking a more personal approach with small business owners about being more persuasive and a better influence on their employees.  Simply put, Bryan believes that you need to influence yourself first.  That’s where success comes from.  The energy you use in your sales presentation touches your client emotionally, which is where a sales takes place.  In the words of Maya Angelou, ““At the end of the day people won't remember what you said or did, they will remember how you made them feel.”

As a case in point, Bryan shared a story about a client who asked him to evaluate his presentation.  It ended up a 2-hour presentation.  After twenty minutes, Bryan was falling asleep and was totally bored.  Indeed, the client knew the smallest factoid about every facet of his product; he was just never connected emotionally with his product.  So the issue becomes how to help a potential client connect emotionally.  Simple:  Tell stories!  After all, we are born as natural storytellers; and the more personal the stories are, the easier it is to connect with your client. 

Another approach is to take a page from Zig Zigler:  “You will get all you want in life if you help enough other people get what they want.”  How do you do that?  Simply by asking questions and listening carefully to what is said and not said.  For example, if you have a client who appears to waver about making a decision, you can ask:  “On a scale of 1 – 10 (with 10 being ready to make a decision), where are you?”  If the client says “I’m a 2,” then you can ask “If you are at 2, why aren’t you at a 1?”  The client will begin to reveal that they like your produce in some way which opens up the dialogue.

In short, Bryan’s three key points of being persuasive and “firing up your business:”

  1. Understand the real reason you are doing what you are doing, thereby influencing yourself.  You have to start with yourself first.
  2. Use stories to help generate an emotional response, which helps influence your client.
  3. Always use questions to help open up the dialog with your client.

President Ed thanked Bryan Peck for his presentation.  He presented him with a certificate of appreciation, showing that funds are being donated in his name to support a student going to Outdoor Lab from Pleasant View Elementary.

NEXT PROGRAM & REMINDERS:  Pat Madison

PROGRAMS:
  1. Our next program, on August 30, 2016, will be Dr. Shane Steadman, who is a chiropractic neurologist, who will talk about the “Autoimmunity Epidemic” including such illnesses as MS and Lupus, Diabetes, and Cancer.
  2. September 6, 2016:  DARK
  3. September 13, 2016:  Breakfast at 6:45 am and then carpool to offsite meeting at Young Ameritowne in Belmar.  Details coming.
REMINDERS:
  1. BOD meeting on Thursday, 7:30 a.m. - Guarantee Bank.  Guarantee Bank has the nicest boardroom of anywhere in the metro area!  Thank you Eileen for the use of your boardroom.
  2. Golden Day of Service - Saturday, September 10.  See Allen for details.
  3. Jim McGuigan pulled a triple shift selling peaches at the Golden Fine Arts Festival on Sunday.  Thank you Jim.
  4. Peach day is Saturday, Aug 27.  Sign up for a shift at the fairgrounds.  See Linda.
  5. Peggy gave an update on the Backpack Program.  It’s a new school year, and we continue to have hungry kids to feed.
  6. See Greg if you have any suggestions or questions re the golf tournament fundraiser.  Greg is looking for silent auction items.
  7. Golden Rotary has a bag toss (corn hole) team.  Games are Wednesday evening.  Everyone is welcome to play no mater your skill level.
President Ed closed the meeting with, “Have a GREAT week!”