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Public relations efforts are vital to Rotary's continued growth and service. Creating a positive image for Rotary is the responsibility of every Rotarian, both locally and globally.

Effective PR campaigns build positive, strong relationships with their audiences. But promoting Rotary's work in the best possible way and sharing your stories effectively with the public and the media are not easy tasks.

"In the promotion of understanding, it is important to reach large numbers, non-Rotarians as well as Rotarians, and you cannot reach large numbers privately." - Paul Harris

Whether you're new to promoting Rotary or a seasoned PR pro, this section offers useful resources.

  • Learn about effective public relations.
  • Learn about the new Rotary branding process.  First, however, you must create and sign into your "My Rotary Account."  
  • Signing in to My Rotary gives you a customized experience and easier access to tools and information that are relevant to you. Any Rotarian can create an account and sign in. Existing Member Access users can re-register with their current user ID. For tips on registering and using the site, click here.   Once you are into your account, go to Rotary Brand Center.  It’s all there!
  • Get tips on how to write an effective press release.
  • New to social media?  Here are a few facts.
  • Here is your link for Rotary videos.
If you have any questions, contact the 2016-2017 Public Relations Chair, Peggy Halderman by phone (303) 763-7076 or email:


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